Leading Through Diversity And Inclusion
When I started to write this series for Canadian Business Women I thought I would be providing tips and strategies for leading and growing your business through people. That’s my thing, I had no idea at the time that we would be hit with a perfect storm that is...
Forgiveness
Forgiveness is powerful medicine and greatly needed in our culture (62% of Americans feel they need more forgiveness in their lives). When we do not forgive others or even more importantly, our self, we are at greater health risk. People who carry resentments often...
4 ways to get your brand tone right in your content strategy
Your brand personality is something that is quintessentially you – but how does the brand tone fit into the picture? The brand tone of your content is what will help you express your brand personality and the values that make you unique. It is how you will connect...
Adapting Your Business Through COVID-19
A couple of nights ago I woke up at 3:00 am and just couldn’t get back to sleep. My mind was racing and my thoughts were all over the place. It doesn’t happen all the time but this was just one of those nights. In my last blog Leading Through Resilience I...
YES and NO
…such powerful words, simple really…straight forward…right? Ha! How often do you say ‘YES’ when you really mean ‘NO’? Or perhaps you say ‘NO’ but wish you were saying ‘YES’. It can all be so complicated! This is precisely why I love exploring yes and no through the...
7 steps to better content marketing during COVID-19
While we’re all inundated with discussions of how the economy is going to reopen and speculation of when that will actually happen, you should be asking what is going on with your marketing strategy. Specifically, what kind of content are you putting out there? Has...
Leading Through Resilience
In my last post, Leading Yourself And Your Business I talked about taking care of yourself because you are at the centre of your business. We’re going to go a little deeper into that because it is critical for your ability to sustain yourself and your business through...
IMAGINAL CELLS
Consider the transformation of the caterpillar into the butterfly. Butterflies are made from Imaginal Cells, which lie quietly inside the caterpillar, completely unknown within the furry, chubby host. I love that there are such things as ‘Imaginal Cells’ and that they...
Navigating a New World – Some Insights from an Experienced Remote Worker
Wow – never in a million years did I imagine I would be writing this blog about my business while in isolation. It’s absolutely insane that we, as a country and a global community, are facing a pandemic of this size and scope. Recent events have forced me...
6 tips to help you run your business during a pandemic
During a pandemic, there is always so much change and you have to be able to adapt quicker than usual. It is common to feel uncertain when it comes to your business and how to market it and stay on top of the changes so you come out ahead. Here are 6 tips to make sure...