As a business owner, your personal profile matters more than you might think. When it comes down to

it, as a small business owner, you are your brand. Like it or not, what you say even when you’re not speaking on behalf of your company will reflect on your business reputation.

You likely already have a presence

  There are more than a few necessary skillsets you need for the success of your business, and the one you cannot underestimate is the art of communication. How we do this is varied, ever changing and necessary for attracting and keeping your current customers. It is so important it may be best to think of communication as your actual income strategy because it’s impact controls how much money you can and will make. If

With the summer well underway, many of us are juggling business and children or family expectations. Whether it’s trying to work while the kids are home during the week they don’t have camp or family who want to spend time with you while they are vacation during the week you have the most deadlines, you’re might be starting to feel some frustration or guilt each

FOR IMMEDIATE RELEASE

C.S.B.W. HOSTS EXCITING SMALL BUSINESS SEMINAR

THEME: Leadership – The Art of Effectively Leading a Team and Running a Successful Business

Canadian Small Business Women, is proud to host our 12^th Small Business Seminar.  This time around, we will be in coming back to home to Mississauga. The Leadership Edition will offer hands-on business building workshops delivered by industry experts with 30+ vendors showcasing their

It’s not uncommon for businesses to push through their initial launch only to realize that they haven’t really done any foundational brand work. In the long-run, this can actually have a negative effect on your overall business growth. After all, if you don’t figure out exactly who you are, how are your customers supposed to know? But, what does branding even mean? And how much work

I remember 10 years ago when I just started working at my first job in ada. I knew I needed to save and grow my money, but I had no idea how to go about doing it. I was also working 12-15 hours a day and by the time I got home I was too exhausted to try to figure this money thing out. Can

  Today I wanted to explore a touchy subject. It’s bound to generate some conversation. It’s the “how do you handle this situation” blog. The blog where we discuss how to handle difficult situations that seem to happen to women, at least once (if not for some, multiple times) in a career, where you are faced with a series of awkward tweets, or conversations or

When was the last time you reviewed your Unique Value Proposition, or made sure it applied to your new products or service? Now is a good time to make sure your proposition speaks to the audience you intend to serve. It’s tough to experience the success you’ve looking for if you don’t have something that sets you apart from your competitors. In case you’re new to

In 2013, I learned my federal government job would be moved from Oshawa, where I had a house, to Richmond Hill. I’d been unhappy for a long time in that job. It was scary to give up 11 years of security. But what other people might find comforting, I found restrictive and stultifying. I had wanted, for years, to have my own business of some

As an Accountability Coach, I probably deal with time management and prioritizing the most. The biggest time sucker I see ALL. THE. TIME. is Interruptions from Interrupters. So what can you do about it? Here’s what I recommend to my clients and 3 tips to help you implement it. For the sake of clarity, I’m going to walk you through my day-to-day life as your example. Identify your biggest interruptors and

When it comes to social media for business, most entrepreneurs fall into one of four categories:

1. You know you need it, but you have no idea how to get started. Perhaps you got into social media a little late and you don’t have the base knowledge to know what will work best.
2. You are already on it, but you aren’t seeing any growth or

We all know we should save, right? If you’re like me, then you’ve probably heard phrases like “make sure to save at least 10 percent of your income” or “save for retirement” from someone in your life. I used to think if I just put my money into my bank account and kept it there, I was saving and everything would be just fine. Boy

For many small business owners, trying to keep up with content marketing and social media as ways to grow business is a lesson in overwhelm that happens on a regular basis! It’s time for an intervention! There are a few simple steps you can take to break through the overwhelm and get content marketing working for you. Let’s look at a few (4) of those