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New Year, New Marketing Strategy – Planning for 2021

December 5, 2020 @ 1:00 pm - 3:00 pm


A new year means new challenges – and new wins – ahead of you. For many business owners and marketers, a new year also means a fresh start if you feel like you need to either wipe the slate clean or take a renewed focus on ramping up your existing strategies. Regardless of whether you want to start fresh because things aren’t working or you want to tweak your existing strategy to find new growth opportunities, now is your chance to set yourself up with a killer marketing strategy for 2021.

Marketing is all about testing your own limits and finding creative ways to reach your audience so that they will fall in love with you and your brand. We’re going to help you:

  • Find ways for you to figure out what’s working and what’s not so you can streamline and increase the return on your efforts.
  • Connect with your audience and build better relationships in 2021 than you ever have.
  • Find growth opportunities for increased revenues and lead generation.
  • Step out of your comfort zone to get out of your marketing rut that is holding you back.
  • Get you excited about marketing your business in the year ahead.

SongBird Founding Partner Candace Huntly has worked with countless business owners to help them create marketing strategies that help them get noticed and grow their businesses. It’s not enough to just create a strategy, you have to plan the right strategy for your business.

When we are finished this workshop, you will have an actionable step by step plan to help you burst into 2021 with confidence, ready to tackle the new year ahead.

Who is ready to take the first step into your future?



About Candace Huntly

Candace Huntly is the Founding Partner of SongBird Marketing Communications, an award-winning agency that helps businesses find their voice in the world of Social Media, Public Relations, Branding, and Marketing. She believes strongly in using both traditional and non-traditional tactics when it comes to building strategies for brands, merging the digital and face-to-face worlds. Candace has run successful strategies for both individual experts and organizations leading to increased brand awareness, community engagement, influencer buzz, and widespread media coverage in top tier print, digital, and broadcast media outlets.

As a woman and business owner, Candace understands the challenges that women face every single day when it comes to running a business. From fighting to have a voice in the industry to making it work while raising a toddler. She strongly believes that your business success comes from how you see yourself and the community of supporters you surround yourself with.

An active member of the Canadian startup community, Candace also works with TorontoStarts, The Fashion Zone at Ryerson University, Women’s Entrepreneurship Hub, and Newcomer’s Entrepreneurship Hub as a Mentor, Business Advisor, and Educator.



December 5, 2020
1:00 pm - 3:00 pm
Event Category:


Canadian Small Business Women
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