Canadian Small Business Women

Connection, Synergy, Community

Women On Top

 

FB Pic

I’ve been thinking a lot lately about life as an entrepreneur versus life in the corporate world and how it has affected me as a woman. I am thinking in particular about my ceiling in both worlds.  How much success can women achieve in both worlds?  How far out of reach is the ceiling and have us as women found the magic formula to breaking that glass ceiling?

Let’s start with the corporate world.  In my case our corporate structure is that of the “good old boys club”.  Senior executives are the picture of corporate with not a woman in sight.  Middle management is made up of about 10 percent women.  On the bottom of the totem pole, the structure is as expected – a male dominated production group and a female dominated office group.  To excel in an environment as this takes a lot of game play and sometimes ruthlessness.  You cannot be too tough or else you are labeled as “bitchy” or “moody” and you cannot be overly nice or you can be deemed to office “harlot.”  You not only have to play the game, but you also have to continuously prove your knowledge and capabilities to the powers that be.  This part has me baffled.  Why?  I’m sure those powers would not have made you a part of the organization if you were not remotely qualified to do the job or if they didn’t feel you were well suited for the position and the company.  How far up the corporate ladder can women get in an environment such as this?  It’s a far climb for us and especially rough when obstacles are placed in our way.  My feeling is that we are fighting continuously for what we deserve – even when it is earned.  Not many of us know how to demand what we have earned.  In my case, I have set my goals to what my definition of success would be in the corporate world.  Do I want to be President of the company? NO!! What I want is what I have earned – nothing more and definitely nothing less!!

As an entrepreneur I have the opportunity to be the President, Owner, Assistant, Director, coffee runner, pencil sharpener…you name it, I am in charge of it.  More women are going down the entrepreneurial path without really understanding how much more work it takes to be successful. As a female entrepreneur, when I attend networking events that are male dominated I get a lot of pats on the back and “good for you”, “you’re a smart girl”, “you did this all on your own” from the male networkers.  It is as if I am not perceived of being capable of achieving all that I have or that I have or that it is a surprise that a woman can really be successful in their world.  There are also always a few men who are there to be the “saviours” or “messiah.”  I remember being told by one man in particular who came to a female dominated networking event that he was there to help the women.  Take note, he said HELP not SUPPORT. Now, I will be the first to agree that we all need to support each other, but what I do not like is the notion that women cannot find ways to help each other succeed.  We are a resourceful group and we find ways to dig our way out of a hole.  There is still that mental and societal influence that makes us feel like being solopreneurs is the pinnacle of success.  Why not strive to grow your business into a multinational corporation? Sky is the limit-not the glass ceiling.  It truly depends on what your personal goal is.

For me, I enjoy the challenges of both the corporate world and the entrepreneurial world.  Women will always have to work extra hard to break that glass ceiling.  For most of us, the ceiling is not made by others, but by our personal limiting beliefs.  Identifying what is causing these beliefs is the first step towards breaking the ceiling and allowing ourselves to strive for the highest of highs.  I know one thing – this woman plans to be on the top when it comes to the entrepreneurial game. I will not stop until my business is where I want it to be – Canada-wide.  I will not let being woman be a hindrance.  It is not a crutch.

 

Dwania is the Founder and Executive Director of Canadian Small Business Women Contact Canadian Small Business Women:

Facebook, Twitter, Instagram, LinkedIn, Website

Leadership Opportunities

 

Sheralyn

Much has been made recently about two excellent books, “Thrive” and “Lean In,” both written by successful female leaders.  Each highlights in a different way, the importance and value of the role women can and should play in the corporate world.  Regardless of your career choice, women should collectively draw strength and inspiration from these books but it can sometimes be hard to parlay the experiences of a corporate executive into that of a SOHO entrepreneur.  How for example, do we seize opportunities to develop our leadership style, to “lean in” at the table when we have only our dog for company as we work diligently away in our home office?  How do we engage in the “third metric” looking after ourselves, our own health and planning for giving back to our communities when it seems we need every hour of every day just to keep our small business afloat? It might be challenging but leadership opportunities exist where leadership opportunities are sought. In other words, find them! Here’s how you can both “lean in” and “thrive” even while operating your SOHO business.

The first thing you need to do, for the sake of your business and your ability to learn, practice and engage in leadership style behaviours, is join your local Chamber of Commerce or Board of Trade.  Typically, fees for doing so are nominal and the benefit exponential.  Not only are you opening the doors of your business to potential customers and referral networking opportunities but you are also affiliating yourself with a known and respected entity in the community.  This official office might also help lend an air of authenticity to your business.  Once a member, it’s up to you to lean in and seize opportunities to become further involved, perhaps by taking on a leadership role in the governing body of the organization or by volunteering for speaking engagements or trade shows where presentations and public speaking may be required. This will provide you with plenty of opportunities to enhance your skills in these areas and to make new contacts and develop new relationships.  Personal growth and business growth will both result from these experiences and each, in turn, provides you with the tools to learn and grow your leadership skills.

While time remains the enemy of us all, with a bit of planning and a little dose of ingenuity and foresight, take on a voluntary role with a community social service agency.  Join the Board of an organization or charity that you already support and believe in or leverage your current business skills and link with an agency that mirrors the type of service your business offers and requires someone with your expertise. These volunteer positions represent networking opportunities, a chance to enhance and grow your personal leadership skill sets and you will be doing a good thing, engaging in your community. It’s a win-win situation for everyone.

Many towns and cities also have Small Business Enterprise Centres and these offices often look for Guest Speakers and Experts in the field to come in and provide one hour seminars to program participants.  Again, this is another fantastic way to reach out, share your expertise and learn public speaking skills while engaging in a leadership role. Often these programs are geared to new immigrants and/or young entrepreneurs just starting out who are looking for mentors and the type of sage business advice you have to offer.

Consider your skill sets and what you can give back. How can you package your experiences into an opportunity that benefits both you and your business? There is nothing wrong with offering your services to community organizations in a way that also enhances your business profile. If you need practice with public speaking Toastmasters is an excellent way to learn confidence, speaking skills and further develop your leadership abilities. Give each of these suggestions some serious consideration.  By leaning in, getting involved in your community and taking on a leadership role you will help foster your own personal and professional growth.  Watch your business thrive as a result and Rover will no longer be your only companion in the office!

 

As Owner and Principal partner of “Writing Right For You” Sheralyn is a Communications Strategist – working together with entrepreneurs to maximize profit through effective use of the written word. Looking for web content that works, blog articles that engage or communications strategies that help you get noticed?  Contact Sheralyn today. Sheralyn is also the mother of two children now entering the “terrible and terrific teens” and spends her free time volunteering for several non-profit organizations.

Sheralyn Roman B.A., B.Ed.

Writing Right For You

Communications Strategies that help you GET TO THE POINT!

416-420-9415 Cell/Business

writingrightforyou@gmail.com

LinkedIn / Facebook / www.writingrightforyou.weebly.com

Are We Sacrificing Humanity for Connectivity?

Praveeni

A few years ago I was boarding a flight from Colombo to London, returning back to Ottawa after a business trip. The flight was taking off at an ungodly hour and I was in no mood to be chatty with anyone prior to take-off, so I did what anyone would do and decided to check my phone. I was in fact sending off some last minute goodbye texts to friends and colleagues. I didn’t even realize I was seated and being served a welcome drink until the flight attendant said ” staying connected ’til the very last second Ms. Perera?” In my attempt to “connect” with my friends I had completely shut out the world around me and disconnected with my surroundings.

With the influx of new technology aimed at making the corporate world more accessible to citizens everywhere all the time, we seem to spend a lot of time trying to “stay connected”. These days everyone’s got a blackberry, iphone, or another variety of smart phone that “connects” them to everyone else. But just how well do we know the people that we email, tweet, text, or add on Facebook?

In the corporate world we use social networking tools and social media to grow our networks and promote our businesses. Most professionals prefer to connect on LinkedIn but just how many of the contacts on LinkedIn have they actually met? Do they even know 50% of the people on their friend or contact list? I must admit I am guilty of this – I don’t personally know everyone on my social media profiles and I haven’t met all my contacts on LinkedIn in person.

We all seem to find it much easier to email a colleague about a report that’s due or finalize plans with friends over Whatsapp than to actually pick up the phone and call them. In person interaction seems to be at an all time low as new developments in technology are slowly making in person meetings a thing of the past. All this technology may not be a good thing for our own social nuances as we don’t see people face to face or interact with them in person, leaving us without the need to express emotions and exchange niceties. Sure we can write someone a nice a message or email but wouldn’t it be much more effective in person? Or even a hand-written note as opposed to a typed text? However with all the typing, texting and emailing I hate to think what everyone’s penmanship would look like, I know mine has certainly seen better days.

The constant need to “stay connected” can also remove us from the real world, as you can see from my experience. The truth is connections can be made online, but they are strengthened in person, through human interaction. After all isn’t that the point of networking events? Even though smart phones and laptops are invaluable assets to self-promotion and growing a business they do not trump one-on-one human interaction. The reality is we need to be able to see and speak to someone in person in order to trust them, gain their trust and buy or sell products. This concept might seem a bit archaic in a world of conference calls, virtual assistants and online shopping, but I think it’s time to get back to some real face-time – actually meeting someone face to face and having a conversation, before we lose our humanity.

Praveeni Perera is the CEO and co-founder of Professional Edge Consulting a corporate training company based in Ottawa offering training and coaching services to clients around the world.  She can be reached via Website, Twitter, Facebook or her Blog.

Being a Lady in the Corporate World

 

Praveeni

Business. It’s a man’s world so to speak. Being an entrepreneur is challenging enough but being a female entrepreneur is even tougher. Women in business are constantly subjected to stereotypes and double standards; this makes focusing on growing your business and watching your bottom line even more challenging.

 

Although being a female entrepreneur has its challenges it is not without its perks as well.  It’s always nice to have doors opened for you or to get to sit first at business lunches. However the biggest obstacle women in business face is not earning respect and acceptance of their male counterparts and peers, but learning to be a lady and maintain their femininity in the corporate world.

 

Here are a few words of advice I have with regards to being a lady in the corporate world :

 

1. Dress appropriately

Never dress in a provocative or revealing manner. Marilyn Monroe said it best

“your clothes should be tight enough to show you’re a woman but loose enough to show you’re a lady”

 

Avoid any skintight clothing or plunging necklines that might garner you the wrong kind of attention.  Stick to business attire such a business suit or dress for formal meetings and conservative casual attire for weekend meetings. A lady should be well put together so don’t be afraid to add in accessories such as a necklace or bracelet.  If in doubt always opt for a more conservative look.

 

2. Mind your language
No matter how tempting it may be resist the urge to curse, swear or hurl insults.  Using coarse language will ruin a polished image and make you seem unprofessional and crass. If you are subjected to profanity or insults do not retaliate or engage in a altercation simply walk away.

Remember:

“Profanity is the effort of a feeble brain to express itself forcibly.” – Spencer W. Kimball

 

3. Don’t take things personally

In business and in life not everyone will like you or agree with you or the way you do things. You will be faced with negativity. The key is not to get offended. Getting offended and angry never solves anything; in fact it just causes you more aggravation and frustration. If someone doesn’t like you or what you do don’t try to change their mind. It’s just their opinion and it doesn’t determine your success or self worth.

 

4. Show your appreciation

When someone goes out of their way for you, say thank you. Show your appreciation by calling them (yes I said actually calling them and speaking to them) on the phone or sending them a hand written (not typed) thank you note. You can also go one step further and treat them to coffee or lunch. Sometimes sending a text or email just isn’t personal enough.

 

5. Learn to be gracious
Being gracious is one of the key components of being a lady. Whether in business or in your personal life treating others with respect and dignity will never make you seem weak or small. Although the business world is competitive and sometimes ruthless, a little kindness and courtesy goes a long way.

 

“I think sometimes it’s more important to be gracious than to win “ – Dorothy Kilgallen

 

6. Know your table manners
 Table manners are extremely important in the corporate world as you will be attending business lunches and dinners. Knowing which fork to use and how to behave at the table is as crucial to your success as knowing your product.  If you are unsure about your table manners or etiquette in general investing in etiquette and protocol training is strongly recommended. When it comes to etiquette never assume, always ask an expert.

 

“The world was my oyster but I used the wrong fork” – Oscar Wilde

 

7. Expect respect but don’t demand it

As a woman in business you should expect respect from your peers and counterparts, but to expect it you have to earn it not demand it. You can earn respect in the way you act and how you run your business. Know your product, who you’re selling to and why you’re in your chosen field of business. Never demand or force others to respect you and worship you.

 

“Being powerful is like being a lady, if you have to tell people you are, you aren’t” – Margaret Thatcher
Praveeni Perera is the CEO and co-founder of Professional Edge Consulting a corporate training company based in Ottawa offering training and coaching services to clients around the world.  She can be reached via Website, Twitter, Facebook or her Blog.