Over the summer, I touched on a number of ‘soft subjects’, in part because there was a
harshness and seriousness to our world that I wanted to intentionally lighten .
Last month, I shared my belief that 2020 has changed the ‘game’.
And, when the game gets changed it puts us on a spectrum with crisis and chaos at one end and a stoic resistance to weather any storm, on the other.
Somewhere in the middle of that spectrum I found my own ‘coherence’ zone.
The bandwidth where I find clarity, understanding and consistently create and experience more – more health, wealth, meaning and love.
Inside that zone I am able to remain concerned and still consider how to create something new out of where I’ve been.
Inside that zone, we find our ability to tune in, sync up and amplify more of what works for us – for our business, our customers and our endgame – inside the business & beyond.
I believe we all have access to our coherence zone and once we find it, we begin to practice coming back to it, fine-tuning it and recalibrating plan A, B, C…from within it.
In a recent Instagram video, author of Eat Pray Love, Elizabeth Gilbert shared that she has had a spiritual practice for more than 20 years and, “it’s times like this that we have been practicing for.”
Overnight, we have found ourselves concerned with and scrambling to consider, what’s
Overnight, we have found ourselves trying to see further, see more of the big picture and see more clearly, what’s relevant and which pieces are MOST significant to our picture.
Overnight, we have all become disruptors being disrupted and recalibrating and redefining our individual coherence zones in the face of crisis, change and the shift.
SPEND SHIFT & THE SHIFT
In 2010, John Gerzema and Michael D’Antonio wrote ‘Spend Shift’. It was an insight-led and data-supported commentary on core value shifts they saw emerge out of the 2009 housing crisis in the United States.
Their insights revealed five primary shifts that consumers made and the ripple effect. By their estimates, more than 80% of the population experienced those value shifts to some degree, which produced a growing sense of:
● Resilience – an indestructible spirit and eventually, optimism that magnified
● Self-Reliance – people ‘retooled’ and returned to core traditions and they began to
redefine ‘more’ to mean better for their communities and themselves
● A Full-Life Focus – people adopted a nimble, adaptable and a more ‘mindful’
approach to consumption and living
● Cooperative Consumerism – specifically collaboration and creating new options
that solve new problems or old problems, differently
● Materialism to the Material – status shifted to simplicity; purpose and character
prevailed over PURE profit and charisma, and creativity and authenticity became
hallmarks of the new ‘good life’.
So why am I sharing this? And, why did I choose Spend Shift to kick start a whole new season of C360 Lunch and Learns with my community?
Because the game has been changed.
And when the game gets changed it means something has shifted. Something at the most subtle levels inside business and beyond – with us as owners/business professionals, with our customers/clients and with what we want from our business realm across a life 360.
As I re-read their thoughts, in preparation for my conversation this past month, one of
the things that struck me the most was, “…’we’ began to make adjustments long before anyone had even begun to talk about meltdowns, bailouts and foreclosure rescue schemes…Something deep inside of us knew we were on the wrong path and we didn’t need to be told to seek a better direction.”
(Spend Shift, 2010)
Now, if this is your first encounter with me, it’s probably helpful to know that I’m a self-defined scientific-spiritualist, in business and in life.
I value both and SEE both as opposite sides of the same coin, so a part of me wasn’t surprised to read that their ‘data’ and insights pointed to our deeply intuitive nature.
However, I confess I was completely unprepared to read about it in this book. Their data and their insights made it clear that there was a shift, which preceded the changes that surfaced and the crisis that ensued.
Now, most of us believe that ‘we’ didn’t cause the crisis our world has experienced in 2020, but the underlying principles remain as it relates to OUR corner of the world – our business, our customer relationships and our life.
We have experienced a crisis, the game has been changed and the shifts that we need to make, in order to continue to create more and experience more, can only happen if we make them one degree at a time.
In 2010, I saw changes taking place inside the business I’d help build for the better part of 15 years.
By 2012, I was in full-on crisis mode.
Our instinct is to move in 180º. To seek a revolution – or revolutionary outcomes – and that ultimately has us trying to change everything as we react to what we see happening around us.
In an instinctive reaction to the crisis that emerged around me, I did take myself 180º.
I quit a 15 year career in business, sold my ownership stake, spent four years in degree studies related to psychology, sociology and world religions; trained as a yoga therapist, started my first business, closed my first business; and, in the process created one crisis after another.
When all was said and done, I found myself coming full circle and landing about 30º to 45º off where I had begun.
Doing similar things for different people.
Doing those things differently and gradually, one degree at a time, creating something new out of where I’d been.
After the single longest Eat Pray Love journey on record I share with people today that, Every crisis creates change; but not every change needs to bring us to the edge of crisis.
So how can we create coherent change and unlock more in the midst of the shift:
1 – Step Back. See More. Not everyone entered this crisis in the same place so what this means for you specifically, will be different than your neighbour, your business partner, your spouse or for me. And that is the BEAUTY of finding your coherence zone.
2 – Tune In. Let Go. What is clear to you, what makes sense for you and what feels like a strong, consistent signal for you – maybe yours alone. As I tuned in, I needed to let go of a LOT that simply put, wasn’t creating more and wasn’t enabling me to experience more.
3 – Dare to be Different. “Never doubt that a small group of thoughtful, committed citizens can change the world. Indeed, it is the only thing that ever has.” ~Margret Mead. DARE to do something different, to do something differently! Dare to BE different; because different is what makes the difference. Dare to believe that even as the game has changed – maybe even because the game has changed – you can now change the way you play it.
Connect to More •••
Join a Mighty Coherent Community @ https://bit.ly/bci-community
Unlock More in a C360 Lunch & Learn @ http://bit.ly/bci-C360-Lunch-Learn
Tricia Murray is strategic guide, speaker, author, and podcast host whose core community is built around change-makers, agents of change and game-changers. She connects the smallest of SMBs to more, and her ‘people’ go on to create more, experience more and create the experience of more inside their business & beyond it.
Her hybrid approach incorporates DIY, group and 1:1 guided pathways each designed to strategically simplify that which has been made incredibly complicated, especially for solo and micro business owners. Her process is backed by universal and timeless wisdom from both science and spiritual traditions, and enables individuals to tune in, sync up and amplify the change they want to create and experience – inside the business & beyond.
Explore more @ www.becomingcoherent.com
Create the experience of more in an upcoming event • https://bit.ly/bci-events-triciamurray
Connect to more inside my Mighty Coherent Community