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Aug 04 2014

Are We Sacrificing Humanity for Connectivity?

Praveeni

A few years ago I was boarding a flight from Colombo to London, returning back to Ottawa after a business trip. The flight was taking off at an ungodly hour and I was in no mood to be chatty with anyone prior to take-off, so I did what anyone would do and decided to check my phone. I was in fact sending off some last minute goodbye texts to friends and colleagues. I didn’t even realize I was seated and being served a welcome drink until the flight attendant said ” staying connected ’til the very last second Ms. Perera?” In my attempt to “connect” with my friends I had completely shut out the world around me and disconnected with my surroundings.

With the influx of new technology aimed at making the corporate world more accessible to citizens everywhere all the time, we seem to spend a lot of time trying to “stay connected”. These days everyone’s got a blackberry, iphone, or another variety of smart phone that “connects” them to everyone else. But just how well do we know the people that we email, tweet, text, or add on Facebook?

In the corporate world we use social networking tools and social media to grow our networks and promote our businesses. Most professionals prefer to connect on LinkedIn but just how many of the contacts on LinkedIn have they actually met? Do they even know 50% of the people on their friend or contact list? I must admit I am guilty of this – I don’t personally know everyone on my social media profiles and I haven’t met all my contacts on LinkedIn in person.

We all seem to find it much easier to email a colleague about a report that’s due or finalize plans with friends over Whatsapp than to actually pick up the phone and call them. In person interaction seems to be at an all time low as new developments in technology are slowly making in person meetings a thing of the past. All this technology may not be a good thing for our own social nuances as we don’t see people face to face or interact with them in person, leaving us without the need to express emotions and exchange niceties. Sure we can write someone a nice a message or email but wouldn’t it be much more effective in person? Or even a hand-written note as opposed to a typed text? However with all the typing, texting and emailing I hate to think what everyone’s penmanship would look like, I know mine has certainly seen better days.

The constant need to “stay connected” can also remove us from the real world, as you can see from my experience. The truth is connections can be made online, but they are strengthened in person, through human interaction. After all isn’t that the point of networking events? Even though smart phones and laptops are invaluable assets to self-promotion and growing a business they do not trump one-on-one human interaction. The reality is we need to be able to see and speak to someone in person in order to trust them, gain their trust and buy or sell products. This concept might seem a bit archaic in a world of conference calls, virtual assistants and online shopping, but I think it’s time to get back to some real face-time – actually meeting someone face to face and having a conversation, before we lose our humanity.

Praveeni Perera is the CEO and co-founder of Professional Edge Consulting a corporate training company based in Ottawa offering training and coaching services to clients around the world.  She can be reached via Website, Twitter, Facebook or her Blog.

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Written by Dwania Peele · Categorized: Praveeni Perera · Tagged: Blackberry, business development, Canadian Small Business Women, citizens, colleague, Columbo, conference calls, connectivity, corporate world, entrepreneur, Facebook, humanity, interaction, Iphone, Linkedin, London, networking tools, online shopping, Ottawa, phone call, Praveeni Perera, Professional Edge Consulting, small business development, small business owners, smart phone, social media, stay connected, Technology, virtual assistants, Whatsapp

Dec 05 2013

5 Holiday Tips for Entrepreneurs

Praveeni Perera

The holidays are a busy time for everyone but entrepreneurs have the added pressure of running their own business at the same time. It’s easy to get overwhelmed and inundated with work when you’re attempting to complete your Christmas shopping, entertaining family and friends and keep your customers happy simultaneously. Staying sane and keeping calm during the Christmas rush is crucial to getting through holidays with your personal and professional relationships still in tact.

 

Here are 5 tips for getting through the holiday season:

 

1. Get organized
As an entrepreneur it’s important to be organized. If you don’t already have one you should invest in a day planner. In our technologically driven world many people rely solely on their iphone or ipad to store all their data and schedule appointments, but investing in a good old fashioned paper day planner has its advantages – it doesn’t need to be charged and it never crashes so all your appointments and data are accessible all the time.

 

Plan out your time during the holidays and make two to-do lists – one for yourself and one for your business. This will help you determine what your responsibilities are on a personal and professional level.  Remember to update your to-do lists as task are completed and  keep track of your progress. Make a genuine effort to get through the list and you will feel a sense of accomplishment as you check off completed tasks.

 

2. Keep your clients in the know

If you are planning on taking time off during the holidays let you clients know ahead of time. Simply having an out of office reply added to your email does not suffice, you need to inform clients individually. Let them know how long you will be away, what services if any will be limited, and who they should contact in your absence.

 

You should also inform clients of your availability while you are away, how they can reach you in case of an emergency as well as how often you will be checking your email.  Although you are taking time off from your business you never want to tell clients that you are fully disengaged as this will make them feel abandoned.  It’s a good idea to set aside specific hours each day during which you can be reached and will be checking email. This way clients know when they can expect an answer from you if indeed they do need to converse with you over the holidays.

 

3. Show your appreciation

The holidays are a perfect time to show your appreciation to clients and suppliers. A handwritten Christmas card or note is a great way to thank clients for their business and let them know you appreciate them choosing you as a vendor. If you have special clients who have been with you for years or clients who’ve just offered you a large order or contract you might want to show a bit more appreciation and send them a corporate gift. However, be careful with gifting and check the corporate policies of their institutions as some companies do not allow employees to accept gifts irrespective of value.

 

Don’t forget about your suppliers, although you pay for their services they do help you run your business by providing you with the materials and supplies you need to service your clients.  So remember them during the holidays and show your appreciation.

 

If you have come across some potential clients at networking events or corporate gatherings sending them a holiday card or note in appreciation of their time and conversation is a great way of staying on their radar. You can also send your business card along with you note and pass on your contact information for future reference.

 

4. Take time for yourself

As an entrepreneur it’s often hard to schedule in ME time but it’s something that has to be done. Take time to power down during the holidays and make a conscious effort to put your cell phone, ipad, and computer away. This does not mean lock them in a drawer and forget about them, it simply means setting them aside and using them only in moderation.

 

Set rules and boundaries for yourself such as no cell phones at Christmas Dinner or no checking emails during family gatherings, and stick to them.  You can organize your time effectively and schedule in time to check emails and get back to clients  but do not engage in work related activities outside of this time period (unless ofcourse it’s an emergency). If you can, delegate tasks to your team or assistant and let  them handle things while you are away.

 

5. Look at the big picture

The end of the year is a good time to take a step back and look at the big picture, basically look at your business from the outside.  As entrepreneurs we are constantly re-inventing ourselves, making changes to our business models, the way we do business and even the products we sell. You need to be able to see what’s working in  your business and what isn’t.

 

Make a list of accomplishments, failures, and works in progress. Take some time to think about each accomplishments and failure individually, and examine what you did right to achieve your success and what went wrong when you failed: what would you do differently? You will be able to see your business in a new light and apply the knowledge and insight you gained from looking at successes and failures to created a new strategy for your works in progress.

 

Looking at the big picture will also help you set goals for the coming year and identify what areas of your business need to be improved upon and which areas are performing well.

 

Praveeni Perera is the CEO and co-founder of Professional Edge Consulting a corporate training company based in Ottawa offering training and coaching services to clients around the world.  She can be reached via Website, Twitter, Facebook or her Blog.

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Written by Dwania Peele · Categorized: Praveeni Perera · Tagged: Appreciation, business development, Business Woman, Canadian Small Business Women, Christmas Card, entrepreneur, Get Organized, holiday, holiday season, Ipad, Iphone, Me time, Praveeni Perera, Professional Edge Consulting, To-do lists

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