As business owners, we start out with a business idea. That business idea gets altered, changed, developed and broken down during the business planning process. Here, we test the idea, examine our concepts and really figure out if this is indeed a viable business idea.
But part of the business planning is also looking at how the business idea could develop over time. We may start with one product or service, and be so invested in this one idea that we can’t look at other ways to build the business.
It is important to keep developing your business brand, because any given industry is changing constantly. New software programs are introduced, new business tools become available and your customers may want new things. It is important to have ideas as to how you can develop your business down the line.
While this planning may not be something you are thinking about as you start out, it is always good to have some ideas brewing. Like a business plan, these ideas will change with time. What you may see happening during your first year in business may completely change once you reach the third year.
With a plan in mind to grow your company, you may find yourself needing more experience and education. And self-growth is the key to running a successful business.
So – get going! Create a long list of ideas to assist you in future growth.
Malene Jorgensen is an entrepreneur, author and speaker. Jorgensen is passionate about online content, blogging, online business development and e-commerce. She owns an international media publishing company and a design studio. Jorgensen has written several books that are sold in over 50 countries. She is also obsessed with coffee and Twitter. You can reach Malene Jorgensen at Website | LinkedIn | Twitter | Instagram